Today the U.S. Department of the Treasury, together with partners the D2D Fund and the Center for Financial Services Innovation, kicked off the MyMoneyAppUp Challenge to solicit ideas from the public for mobile applications to help Americans shape their financial futures everyday—even while on the move
The Challenge features two components: an IdeaBank to generate ideas for mobile applications, and an App Design Challenge that solicits more comprehensive mobile app designs for development.
Watch Treasurer of the United States Rosie Rios talk about the challenge in this video:
Winners of the MyMoneyAppUp Challenge are eligible for cash prizes. Support for cash prizes and the administration of the Challenge by CFSI and D2D come from the Ford Foundation, Omidyar Network, and the Citi Foundation.
Submissions for the IdeaBank can be entered until August 1. Entries for the App Design Challenge are accepted until August 12.
Sophie Raseman is the Director for Smart Disclosure at the U.S. Department of the Treasury.